COOKIES POLICY

Platform: DealRockets.com
Last Updated: 10-May-2026

This Cookies Policy explains how DealRockets (“DealRockets,” “we,” “us,” or “our”) uses cookies, pixels, and similar tracking technologies on our website and platform (the “Platform”). It describes what these technologies are, why we use them, and the choices you have regarding their use. This Cookies Policy forms part of our Privacy Policy. By continuing to browse or use the Platform, you agree to the use of cookies as described herein.

1. What Are Cookies and Pixels?

Cookies are small text files stored on your device (computer, smartphone, tablet) when you visit a website. They allow the website to recognize your device, remember your preferences, and provide certain essential functionalities.

Pixels, also known as web beacons, tags, or clear GIFs, are tiny transparent image files embedded in webpages or emails. Pixels allow us to track user interactions, including whether a page was visited or an email was opened.

DealRockets uses cookies and pixels to ensure the Platform operates smoothly, to personalize your experience, and to analyze performance for continuous improvement.

2. Detailed Categorization of Cookies We Use

A. Strictly Necessary Cookies (Required)

These cookies are essential for the operation of the Platform and enable core functionality such as page navigation, secure login, and the ability to use features like the Inquiry Basket. The Platform cannot function properly without these cookies.

Examples include:

• session_id – Maintains your active session.

• auth_token – Verifies your login credentials.

• csrf_protection – Protects against Cross-Site Request Forgery attacks.

Legal Basis (GDPR):
Processing is necessary for the performance of a contract (Article 6(1)(b)) and for our legitimate interests in maintaining platform security (Article 6(1)(f)).

B. Functionality Cookies (Preferences)

These cookies enable the Platform to remember your preferences and settings, thereby enhancing convenience.

Examples include:

• Language preferences (e.g., English, Spanish).

• Currency selection.

• “Last Viewed” tradeshows or product categories.

These cookies do not track your browsing activity outside the Platform.

Legal Basis:
Your consent (Article 6(1)(a)) or our legitimate interest in providing a customized user experience.

C. Analytical and Performance Cookies

These cookies help us understand how users interact with the Platform. They allow us to analyze visitor behavior, identify usability issues, and ultimately improve the functionality and content of the Platform.

Providers and Data Collected:

• Google Analytics — Page views, bounce rates, session duration, user flow, device information, etc.

• Hotjar — Heatmaps, scroll behavior, user interaction recordings, performance metrics, and load times.

All data collected through these cookies is aggregated, anonymized, and not used to identify individual users.

Legal Basis:
Your consent (Article 6(1)(a)).

D. Advertising and Targeting Cookies

These cookies track your interaction with the Platform, including pages visited, content viewed, and links clicked. They are used to deliver advertisements that are more relevant to your sourcing interests and may enable remarketing or retargeting campaigns.

Use Cases:

• Tailoring DealRockets advertisements on third-party platforms (e.g., LinkedIn Ads, Google Ads).

• Measuring the effectiveness of our advertising campaigns.

• Creating audience segments based on buyer interests.

We may share information collected through these cookies with third-party advertising networks in accordance with this Policy and applicable privacy laws.

Legal Basis:
Your consent (Article 6(1)(a)).

3. Managing Your Preferences

A. Browser Controls

Most browsers allow you to manage or block cookies through their settings. For example:

• Chrome: Settings > Privacy and Security > Cookies and other site data

• Firefox: Options > Privacy & Security

• Safari: Preferences > Privacy

• Edge: Settings > Cookies and site permissions

Important:
Disabling strictly necessary cookies may prevent the Platform from functioning correctly and could block you from logging into your account or accessing essential features.

B. Withdrawal of Consent

Where cookies are used based on your consent, you have the right to withdraw that consent at any time. You can do so through your browser settings or through any cookie-consent banner or management tool available on the Platform.

C. Do Not Track (DNT) Signals

Certain browsers offer a “Do Not Track” feature. As industry standards for DNT are still evolving, our Platform does not currently respond to DNT signals. We will revise this policy as standards develop.

4. Third-Party Cookies

Certain cookies on the Platform are placed by third-party service providers. These third parties may use the information collected to provide services to us, such as analytics or advertising support.

Examples of third-party providers:

• Google

• LinkedIn

• Meta (if integrated)

• Hotjar

We encourage you to review their privacy and cookies policies for more information about their practices.

5. International Data Transfers

When cookies or pixels transmit data to external providers (e.g., Google, LinkedIn), this data may be transferred to jurisdictions outside your country, including the United States.

Where required by law, we implement safeguards such as:

• Standard Contractual Clauses (SCCs)

• Adequacy decisions

• Additional technical and organizational measures

6. Data Retention

The duration for which cookies remain on your device varies:

• Session cookies: expire when you close your browser.

• Persistent cookies: remain stored on your device for a defined period or until you manually delete them.

We retain cookie-related data only for as long as necessary to fulfill the purposes described in this policy or to comply with applicable legal requirements.

7. Your Rights (GDPR/CCPA/Other Applicable Laws)

Depending on your jurisdiction, you may have the right to:

• Access the personal data collected through cookies.

• Request deletion of such data.

• Opt out of the sale or sharing of personal information (CCPA/CPRA).

• Restrict or object to processing.

• Lodge a complaint with a supervisory authority.

To exercise these rights, please contact us at:
admin@dealrockets.com

8. Updates to This Cookies Policy

We may update this Cookies Policy from time to time to reflect changes in technology, legal requirements, or our business practices. The “Last Updated” date at the top of this page indicates when the policy was most recently revised.

Any changes will become effective when we post the updated policy. Continuing to use the Platform after such changes means you accept the revised Cookies Policy.